Your Prefered African
Research Partner

About Us

We are a research company offering market and social research services across the Pan-Africa region...

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Our Corporate Values

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Integrity

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Reliability

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Honesty

Our Commitment

Offering timely, reliable and cost-effective research solutions.

Quality Assuarance

We have a Pan-African foot print – We know Africa better than anyone else
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Multi - sectoral and geographic team background – Our team has many years of cumulative experience in different sectors and geographies across Africa. This gives offers an advantage to successfully work in various countries across sectors
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We Assure Quality – Using our rigorous quality assurance protocols in every research process, we assure accurate uncontested research findings
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Our Offering

Custom Research Solutions

Customer satisfaction surveys
Brand audit
research
Shopper
research
Attitude, Perception and lifestyle research
Product, Packaging & Name Test
Advertising
research
Markety
feasibility
Retail
Audit
Project monitoring and evaluation

How we do it

Qualitative & Quantitative Techniques

Depending on the research objectives, we prescribe a technique or combination of techniques to address the research need

Qualitative Techniques

One on One
In-depth/Expert Interviews

Focus Group
Discussions

Ethnography
Research

Process
Observation

Case Study
Research

Quantitative Techniques

Random in-home Sampling Survey

Mobile/SMS
Surveys

Online/ Computer Aided Web Interviews

Computer Aided Telephone Interviews

Mystery
Shopper/ Auditor

Our Footprint

    Physical offices:
  • Kenya
  • Uganda
  • Tanzania
  • Somalia
  • On-ground research team:
  • Botswana
  • Burundi
  • Cote D'ivore
  • Ethiopia
  • Ghana
  • Mauritius
  • Mozambique
  • Nigeria
  • Rwanda
  • South Africa
  • Zambia
Meet the Team
Team

Our Clients

Testimonials

"The Lightline Research team is great to work with. Over a period of several years Lightline Research helped our company with a number of research projects." Happy Client
"I highly recommend Lightline Research. Very few research firms possess the total package: excellent credentials, strong statistical and data mining skills, the initiative to anticipate client needs, compelling and concise communications, strong client management skills, and a results-driven mindset." Satisfied Client
"Lightline Research customer satisfaction survey really helped us in identifying key areas in our customer satisfaction improvement, shaping our company strategy." Happy Client
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